(Photo courtesy of El Chorro Lodge)
PHOENIX — An Arizona real estate developer that purchased the El Chorro Lodge in Paradise Valley plans to preserve and enhance the property, the company announced Wednesday.
Grossman Company Properties, a real estate and hospitality development and management company, plans to continue the lodge’s operations as a Paradise Valley institution.
“Our approach to hospitality investment is to honor the history and legacy of a property while making it a successful and sustainable business, with an eye toward long-term stewardship,” John Grossman, CEO of Grossman Company Properties, said in the release.
“Our plan with El Chorro is to take this approach and celebrate the property’s heritage while enhancing it for a new generation of patrons, in step with the unique character of Paradise Valley.”
The lodge’s previous owner, Jacquie Dorrance, purchased the property in 2009 but recently sought out Grossman, the statement said.
Dorrance knew El Chorro could be developed, and “wanted to ensure it was done so in a way that is consistent with the property’s history and Paradise Valley Town character,” according to the release.
“We are pleased to be able to work with Jacquie Dorrance on this purchase and are proud to have the opportunity to preserve and enhance El Chorro,” Grossman Company Properties’ Matt Crow, a Paradise Valley resident for more than 30 years, said in a press release.
Grossman Company Properties currently owns and operates two metro Phoenix properties, including the Arizona Grand Resort & Spa and The Scott Resort & Spa. The company previously owned and renovated the Arizona Biltmore Resort and Spa.